First glance 

A tailored brand content suite that lays the groundwork for how your brand is seen, felt and followed.

For founders ready to sit beside the best and hold their own

First Glance is for founders ready to move beyond surface-level visuals and create a brand presence with depth that reflects who you are, not just what you sell. Whether you're launching or evolving, this is the starting point for building brand equity through a brand world that can scale, gain recognition and hold its own in any category.

It’s for the founder ready to be trusted with a brand that carries weight. This is where long-term value, category presence and cultural relevance begin to take shape.

Brand Story & Visuals Suite for Product-Based Brands

The Scope

First Glance is the gateway to your brand world. One-time, high-impact content creation to ignite your brand developing content that captures your consumers at first glance and brings them back for a second.

  • 2 hour session where we go over your brand message, tone, goals, consumers, industry and story to establish your new USP within your category. This session helps us understand the full picture of your brand so we can create content that turns that USP into an interactive brand world.

  • We deliver the moodboard and a breakdown of our findings from the brand story development session. This includes a one-pager outlining the tone, style, narrative, visual language, shot list, styling direction, and location and talent references that will guide the content and ensure everything is aligned before we move into production.

  • We plan the production end to end, from moodboards and shotlists to talent, locations, scheduling and logistics. Everything is designed intentionally so the shoot runs efficiently and maximises your investment.

  • Thirty brand-aligned images, edited for use across web, social and campaigns. Whether you need flatlays, product in use, or emotive lifestyle shots.

  • A mix of product and lifestyle reels that bring your brand story to life. Each one is crafted to create connection and make your audience feel like they’re stepping into your world.

  • We don’t leave you guessing. You’ll receive support on how to use your content across platforms to maintain consistency and momentum beyond the shoot.

The investment covers strategy, creative direction, and both pre and post-production. It includes the thinking, planning and content that build a brand world worth stepping into. Studio, talent, props and travel (if required) are quoted separately to ensure the production is tailored to your brand.

Two Payments of 1950 (exc gst)

Working with Rhiannon has been a game-changer for our business. Their team was professional, responsive, and truly understood our needs. The results exceeded our expectations, we saw a 40% increase in customer engagement within just three months. I highly recommend them to anyone looking for real results."

— Jane Smith, Marketing Director at Acme Corp

★★★★★

FAQ

  • The full process typically takes 4 to 6 weeks from initial onboarding to final delivery, depending on scope, production timing and your availability. We’ll guide you through each phase to keep everything aligned and on track.

  • Yes. Many founders book First Glance during early brand development or as part of a strategic refresh. It’s designed to give you the content, story and direction you’ll need when you are ready to show up fully.

  • Not at all. While studio and talent are quoted separately, we can guide or manage sourcing to make sure everything aligns with your brand. You’ll receive support throughout pre-production to ensure your content is cohesive.

  • First Glance is designed as a foundational suite, but it’s just the beginning for many of our clients. If you're looking for ongoing creative direction, content support and brand management, we offer a long-term partnership through Full Formation, our monthly retainer for brands ready to scale with consistency.

  • Yes. You’ll receive full usage rights for all delivered content. We’ll clarify any third-party usage (e.g. model or studio agreements) during pre-production to ensure everything is covered.

  • We design with your existing direction in mind, so the content aligns with what’s already working while setting a stronger foundation to move forward.